Author Archives: Justin Colletti

Dear Friend: I No Longer Want To Read Your Status Updates (Or, How To Use Social Media)

Dear friend: I don’t want to read your status updates anymore. It’s not because I don’t think you’re brilliant. It’s because I do. I want to hear what you have to say. Not what 20 of your most distant acquaintances think about it. I want to hear you. I don’t want you to feel limited […]

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Storytelling Is The First Art

Storytelling is the first art. Without it, other arts would still have come to exist, but none of them would have thrived.

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Auratones vs Avantones vs Behritones.

Last month, I wrote an article for TMimaS on how to choose studio monitors. In the story I mentioned one of my favorite speaker designs of all time: The Auratone 5C Super Sound Cube. These little boxes, made by the Bose in the 1970s, are some of my favorite studio tools, period. The Auratones’ strength […]

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Frenchkiss Records on SonicScoop

This week, I interviewed Frenchkiss Records founder Syd Butler for SonicScoop. It’s fascinating to see how the art and economics of a label can work on their scale. They release about 8 records each year – essentially 2 per season. Based on their budgets, as long as a record sells 5,000 copies, they can consider […]

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Navigating Class, Income and Email

I don’t know marketing guru Seth Godin very well, although I do know his work. We’ve never met in person, and I’m sure he’d only vaguely remember my name, if at all. But from time to time I write to him, and he writes back. Sure, they’re brief 1-3 sentence notes, but they’re thoughtful, even […]

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True Indie Labels

This morning, Chad Clark of Beauty Pill, the excellent Dischord Records post-rock band, tweeted: “[W]ondering about budgets behind entirely electronic records in 2012. The economic framework has to be different than rock music.” and “If Tape Op hasn’t done a piece on this topic, they should. Or maybe a cool topic for @TrustMeScience? Get on […]

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Seminar on Broadway

Last night, I went to see a Broadway play. This is not something I ordinarily do. I’ve always had a sneaking suspicion that I’m just not a big fan of theater acting, but it turns out that’s not it at all. In a Q&A after the play, WNYC’s Leonard Lopate asked star Alan Rickman (who […]

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First Ever Blog Post

After releasing 7 full issues of Trust Me, I’m A Scientist and writing professionally for close to two years, I’ve decided it’s finally time to start my own personal blog. How often will I post, and what will I write about? Nobody knows, least of all me. I’ll aim to post twice a week, sometimes […]

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